Last Updated: February 28, 2014
As discussed below, Location Labs often partners with wireless carriers or other third parties in providing location-based services and their privacy policies will apply to you if you subscribe or use their services.
Location Labs will collect personal information that is necessary for Location Labs to provide the Services or is otherwise voluntarily submitted by you. Personal Information is information you provide to Location Labs that reasonably and personally identifies you or a user associated with your account.
Location Labs provides location-based services. Due to the nature of location-based services, Location Labs necessarily collects the location of mobile devices. To the extent location-based data that Location Labs collects does or can be readily combined with other data to personally identify you, Location Labs will treat such data in the same way as other personal information. Location Labs will not process personal information in a way that is incompatible with the purposes for which it has been collected or subsequently authorized by the individual. Location Labs collects and utilizes personal information and location data (a) to provide the Services; (b) to develop and maintain the ability to audit, research and analyze the Services with the goal of maintaining, protecting and improving our services; (c) to maintain and enhance the technical functioning of our network and services; (d) to enhance existing and/or develop new services; and (e) to investigate or take action regarding alleged or actual misuse of the Services, alleged or actual illegal activities, alleged or actual violations of the applicable terms and conditions, or as permitted or required by law.
Please note that by becoming a user, you have given us your express and informed consent to transfer the data that you provide to us to the United States and to process it in the United States.
Below are specific examples of information we collect and the additional ways in which we use such:
In providing our Services, we also collect other information that does not personally identify you (non-personal information) as an individual (such as, patterns of utilization) and this data is exclusively owned by Location Labs. We reserve the right to disclose non-personal information to third parties. We have listed below specific examples of non-personal information we collect and how we use it.
We also use “session” cookies to identify a particular visit to a Location Labs website. Session cookies expire after a short time or when you close your web browser. We use session cookies to make it easier for you to navigate the Sites/Services.
Like the information you enter at registration, cookies allow for the customization of the user experience with respect to the Sites and Services. However, a cookie does not necessarily include any personal information, and we do not store personal information in cookies unless you expressly direct us to do so.
You may modify your Web browser to prevent or notify you whenever a cookie is sent to your computer. Unfortunately, if your browser settings do not allow cookies or you reject a cookie, you may still access the Sites or Services, but such access may be limited and you may not be able to use all the functionality associated with them.
We use this information to analyze overall trends, to administer our webpages, to track users’ use of the webpages, to gather information about those we provide services to and to otherwise help us improve Location Labs’ services. Standing alone, this information is not personal information. To the extent it is combined with other data and becomes personal information, it will be treated as such.
If you do not provide consent or you withdraw your consent, then you will not be allowed to access or you will be required to stop using the Service as your consent is necessary for us to provide the Service.
You may not opt-out of Location Labs sharing location-data and personal information as described in this section because this type of sharing necessary for us to provide the Service.
Location Labs requests that you submit and maintain accurate and up-to-date information in any Location Labs account you establish.
For Services for which you register, you must make corrections to or update any information you have posted on or under your account and you can do so by logging onto your account.
We reserve the right to send you via text messages, e-mail or otherwise certain communications relating to the Services, such as Welcome notice, service announcements, security notices and Legal Notices, without offering you the opportunity to opt-out of receiving them.
If you wish to opt-out of receiving promotional notices or optional service-related notices/announcements, please log-in to your Service account to update your preferences as you wish.
If you wish to close your account, you will need to follow the procedures included in the terms of service (or equivalent agreement) applicable to the given Service.
The Sites and/or Services may provide links to websites of Location Labs’ business partners or other entities. Location Labs is not responsible for the privacy practices of any of these third parties. Once you click on such links, you leave our website and we do not have any control over that other website. We strongly recommend that you review the privacy statement applicable to the website in question.
Location Labs is committed to maintaining the security of personal information it collects and takes reasonable precautions to protect personal information from loss, misuse, and unauthorized access, disclosure, alteration and destruction of the data we have collected. This includes internal reviews of our data collection, storage and processing practices and security measures, as well as, physical security measures to guard against unauthorized access to our systems.
We limit access to your personal information to employees and consultants (“Personnel”) who we reasonably believe require access to your personal information to provide the Services, including but not limited to customer support, marketing and product management, among others. Also, we share general location-data with Personnel who we reasonably believe require access to such, but we do not share actual location-data with them.
Location Labs stores information about Site visitors and users of the Services on servers located in the United States and Location Labs may also store such information on servers and equipment in other countries. Personal data collected within European Economic Area (“EEA”) may be transferred to, and stored at, a destination outside of EEA.
The data we hold may also be processed by employees operating outside of the EEA who work for us or for one of our Service Providers. Such staff may be engaged in, among other things, (i) the processing of transactions and your payment details and (ii) the provision of support services. By submitting your personal data and/or using the Services, you agree to this transfer, storing or processing.
5980 Horton St., Suite 675,
Emeryville, CA 94608
Location Labs has further committed to refer unresolved privacy complaints under the US-EU and US-Swiss Safe Harbor Principles to an independent dispute resolution mechanism, the BBB EU SAFE HARBOR, operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed by us, please visit the BBB EU SAFE HARBOR web site at www.bbb.org/us/safe-harbor-complaints for more information and to file a complaint.